How Digitally Mature Is Your Company?
All companies are on a digital transformation journey. Technology is creating infinite opportunities – impacting the way organisations communicate with customers, allocate resources, structure their business, and more. It enables them to drive new efficiencies, enhance workforce productivity, and unlock increased ROI. These days, there’s no question over whether digital transformation is the right thing to do. The question is how quickly and effectively organisations can achieve it.
We’ve experienced technological disruption in the past. In the Industrial Revolution, it took 30 years for people to fully realise the value of transformation. When computers entered the workplace, it took a decade before their potential was completely unlocked.
There are many similarities between the transformations that are happening across the workplace today, and those that we’ve experienced in the past. The big difference now is that change is that the pace of change is accelerating. Rapidly embracing new innovations can make the difference between success and failure.
Measuring Your Organisation’s Digital Maturity
Digital transformation impacts four key areas – strategy, culture, embedded processes and technology. Yet all too often, organisations focus on just one of these aspects (usually technology). Little time is given to the fact that the others also need to adapt, if the digital transformation is going to be successful.
Digitally-enabled businesses are generally better equipped to harness the value of change within their own organisations. As with any other resource, a solid strategy is necessary for successful implementation.
Developing a culture of innovation is critical in today’s business environment. In times of transformation, it is a primary enabler of success. It starts with identifying and upskilling (or reskilling) leaders who can unleash essential digital-era traits in others.
- Embedded Processes
Existing systems and processes must be reviewed for businesses to retain competitive today. Organisations need to quickly evolve their technologies and processes to take advantage of the benefits of a digitally connected enterprise.
Digital innovations are creating opportunities faster than ever. However, moving from creative thinking to implementation requires vision, planning and execution across all parts of the organisations.
It’s important that organisations continually review how far they have advanced in each of these four areas. Understand how far you’ve progressed in evolving each of these areas, and you’ll understand your ‘Digital Maturity’ – the extent to which you have progressed on their digital transformation journey.
At ManpowerGroup, we’ve developed the Digital Evolution Pathway to help companies with this exact challenge. It’s a scientifically-validated online assessment which gives a real-time view of how far your organisation has progressed in your digital transformation journey. It provides a tailored report benchmarking whether your organisation is aware, engaged, connected or optimised in each of the four areas outlined above. Watch this video to learn more about the assessment:
Whether you’re at the very beginning of your transformation journey, or if you’ve been on one for some time, the Digital Maturity Assessment will identify areas for improvement, so you can drive short and long term return on your digital investments. We invite you to click on the link below to begin the assessment.